• CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING
  • CITROËN BRAND EVENT – BEIJING

CITROËN BRAND EVENT – BEIJING

TECHNOLOGY FOR LIFE

Description

DVP Asia partnered up with Dongfeng Citroën once more to bring an all technological experience to the media. “Technology for Life” was the theme for this year’s Citroën Technology experience where 70 guests were invited for a full day’s worth of Brand and Technology experiences. The Chinese Academy of Oil Painting Beijing served as the primary venue for the morning Brand Experience and Plenary Session, with a special address from the General Manager of Dongfeng Citroën, plus two expert speakers to focus on the performance and chassis technologies. After an offsite lunch and test drive, guests returned to the main venue for a forum with company executives followed by a French style dinner & awards ceremony to close the evening. DVP was responsible for creating the overall communication concept, AV hardware and construction planning, AV software creation, guest management & hospitality, catering, venue scouting & operations, and entertainment.

G-STAR NEW COLLECTION – SHANGHAI
G-STAR NEW COLLECTION – SHANGHAI